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5. That’s why we were the first in the industry to commit to sourcing 100% of our rice from farmers working towards the Sustainable Rice Platform standard by 2020. We believe in the power of shared meals. Government price controls helped support America's relatively young rice-growing industry. The process entailed vacuum drying the whole grain, then steaming, and finally vacuum drying and husking. Uncle Ben's rice changed its name and logo due to criticism over perpetuating racist stereotypes. Supposedly, there was a farmer named "Ben" known far and wide for the quality of his rice, but nobody knows any details. A German-born scientist, Erich Huzenlaub, is the one who allegedly chose Ben’s rice as the starting point for his revolutionary rice-treatment system. Mars Food, the owner of the brand Uncle Ben’s rice, which features an older black man smiling on the box, said on Wednesday afternoon that it would “evolve” the … According to the brand's website, Gordon Harwell and … At the war's end, Uncle Ben's Converted Rice … The UNCLE BEN’S® Brand, the number one rice brand in the world, is proud to offer a wide range of rice dishes with flavors and textures that will help bring more to your meals, both for savory main courses and convenient side dishes. 7 Historical Facts About The Man Everyone Calls Uncle Ben, Oprah 2020 & The Obamas Book Deal of the Century: Celebrity Wrap Up. The man on the packets and box was a maître d’hotel at an unknown Chicago restaurant in the mid-50s named Frank Brown. He comes from the same place as Aunt Jemima and Betty Crocker. 6. Huzenlaub and his food-broker partner Gordon Harwell, enjoyed eating out in the Windy City and had been served by Brown a number of times. Harwell and Huzenlaub decided that Brown was sort of an ideal picture of a respectable and easygoing black man during the 1940s, and ended up using his image to sell what became the top-selling American brand of rice until the mid-’90s. Originally Answered: Who was uncle Ben of uncle bens rice? At Mars, we believe it is important that we provide people with all the facts required to make informed choices about our products, so they can be enjoyed as part of a healthy, balanced diet. In the 1910s, the German-British scientist and chemist Erich Huzenlaub (1888–1964) and the British scientist and chemist Francis Heron Rogers invented a form of parboiling designed to retain more of the nutrients in rice, now known as the Huzenlaub Process. Huzenlaub and his food-broker partner Gordon Harwell, enjoyed eating out in the Windy City and had been served by Brown a number of times. Besides increasing rice's nutritional value, it also made it resistant to weevils and reduced cooking time. In 1994, UNCLE BEN'S® Soups and Rice Puddings were introduced.In 1998, UNCLE BEN'S® Flavoured Rice was added to the range.UNCLE BEN'S® Express microwaveable rice first launched in the UK in 1999. Learn more about our products and their nutritionals. For more than 70 years, the UNCLE BEN’S® Brand has been helping families cook together by providing meal solutions that are easy, convenient and above all, tasty. Innovation remained a key focus for the company. According to the official Uncle Ben’s, Inc. website (www.unclebens.com), he was “an African American rice farmer known to rice millers in and around Houston for consistently producing the highest quality rice.” Unfortunately, the site explains, the details of Uncle Ben’s life are lost to history, although they seem to be aware that he died sometime before the late 1940s, when Gordon L. Harwell, the first president … https://www.unclebens.co.uk/history?utm_source=rss&utm_medium=rss. 2. Ben reportedly won a number of awards for the quality and yield of his rice crops. 1. Uncle Ben, whose face has appeared on the box of rice since the 1940s, was promoted in 2007 from a servant to chairman of the board. It is believed that the only reason “Uncle Ben” was called “Uncle” instead of  “Mr. It is not known if Frank Brown received any royalties beyond the initial payment to take a picture of his face. A waiter named Frank Brown, however, who … Exciting new products such as UNCLE BEN'S® Long Grain and Wild Rice Original Recipe were launched. The brand was introduced by Converted Rice Inc., which is now owned by Mars, Inc.. Its headquarters are in Denver Harbor, … For those who eat rice, it is most likely you know about Uncle Ben’s rice. The UNCLE BEN’S ® Brand products are manufactured by Mars Food, part of Mars, Incorporated, and can be found around the world. 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